November has long been recognized as Children’s Grief Awareness Month—a time dedicated to increasing understanding and support for young people who are grieving. This year’s “Flip the Script” campaign builds on that mission by challenging common narratives surrounding childhood bereavement and encouraging individuals and communities to reflect on their responses to grief, adopting approaches that foster empathy, understanding, and meaningful support.
This campaign aims to create a more understanding and supportive environment for these young people. By having open conversations, we can break down the stigma that often surrounds grief. Throughout the month, the National Alliance for Children’s Grief (NACG) and its partners lead efforts to provide educational resources, host events, and share stories highlighting the importance of grief awareness.
For the third year, this campaign was developed collaboratively with Dougy Center, Eluna, Experience Camps, Judi’s House, and the NACG.
Together with everyone who participates in the campaign, we identify as the National Movement for Children’s Grief Awareness, and we hope you will join us.